Let’s be clear – this isn’t your typical sales workshop with buzzwords and empty promises.
‘CEO Freedom Unlocked’ is your ticket to transform that hustle into a streamlined, high-impact sales machine. We’re talking real, actionable strategies to turn your team into a sales powerhouse. Say goodbye to complexity and hello to strategic sales mastery.
Ready to make the switch?
Get a first look at the 'FREEDOM Framework,' your guide to a sales team that's true to your brand, full of integrity, and amazing at what they do. We're talking game-changing secrets that go beyond the usual sales plays and allow you to scale with a sales team right now.
Don't be the boss who puts good people in the wrong jobs or thinks one star seller can do it all. Learn the big mistakes to avoid so you can lead like a champ.
Forget the cookie-cutter “setter and closer” mindset. Learn about top sales team models in the startup world and why having just setters and closers is limiting. Tailor your team to fit your unique business needs, because diversity in roles can be your secret weapon.
Thinking of bringing in an agency to handle sales? Think twice. Learn why building your own team is the smarter, more profitable way to go.
Hear from real CEOs who've unlocked their freedom. If they can do it, so can you.
Ready for a real change?
I see you there, grinding away, burning the midnight oil.
You’re gritty, relentless, and you’re looking for that key to level up. You don’t just want to scale—you’re hungry for a business that’s both profitable and easy to run. Stop settling for late nights and endless calls. Unlock your CEO Freedom and discover a path that takes you from hands-on hustler to Strategic CEO. Let’s transform that hustle into a streamlined, high-impact sales machine. Are you in?
Let’s make it happen.
Michelle Terpstra is the sales growth expert who makes it rain for startups.
She’s the author of ‘High-Performance Sales Habits,’ founder of the Startup Sales Leadership Institute, and a sales maven who’s powered over a thousand companies to smash their sales targets.
Michelle’s secret sauce? Cultivating killer habits, creating rock-solid sales systems, and molding top-tier sales teams.
Her expertise has seen the spotlight in Shout Out LA!, Thrive Global, Medium, and a long list of premier business-focused podcasts too numerous to count.
She’s even shared the stage with Chris Voss, the mastermind behind the bestseller “Never Split The Difference.”
Michelle’s mission with the Startup Sales Leadership Institute is simple but bold: to ignite a sales inferno in every startup, sparking a domino effect of success that resonates beyond each client.
She’s not just your consultant; she’s your co-pilot in the exhilarating journey of scaling sales.
She’ll guide you in transforming from a salesperson into a sales leader and from a team builder to a dream builder.
When Michelle’s in your corner, you’re not just learning the art of selling but mastering the science of leadership and motivation.
Friends and clients fondly know her as the hype woman with a master plan, blending digital marketing, social selling, and transforming traditional sales tactics into a potent blend that enhances conversions.
Offstage, Michelle is a beach-lover, party host, travel enthusiast, wine aficionado, and shopaholic. She enjoys hot yoga sessions, rides on her Peloton, and lives for family adventures.
With Michelle, it’s all about achieving balance, embracing challenges, and, most importantly, having fun on the journey.
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